Management consulting · SMEs and local businessesIncrease sales
Improve lead generation, conversion and sales efficiency.
Explore solutions →Management consulting · SMEs and local businesses
Management consulting for SMEs: clearer decisions, sales and margins.
I help SMEs and local businesses identify commercial and profitability challenges, set management priorities and track indicators that support decisions.
A free, 25-question self-assessment with no registration required. An exploratory conversation carries no obligation to engage.
Prefer to explore the available support? See services →
25+ years in Marketing and SalesCommercial leadership experience15 professional LinkedIn recommendations
Start with the challenge, not the solution
What is your company’s main challenge?
Choose the situation closest to your business to find relevant resources, management metrics and support options.
Improve margins
Understand costs, pricing and profitability opportunities.
Explore solutions →Manage cash flow
Identify cash inflows, outflows and liquidity needs.
Explore solutions →Define a strategy
Turn business objectives into clear priorities.
Explore solutions →Build management KPIs
Track performance using decision-relevant indicators.
Explore solutions →Not sure where to start? Take the free self-assessment →
Professional experience
Over 25 years connecting strategy, teams and results
Career in marketing, sales, commercial leadership and business management with national and multinational companies, particularly in the pharmaceutical sector.
These figures relate to responsibilities held at different stages of my professional career. They are not results from Luís Valente 360° consulting engagements.
Explore my experience and achievements →Management experience: decisions, KPIs and lessons learned
Three examples from a professional career predating Luís Valente 360°. Read the context, responsibilities and evidence limitations before interpreting outcomes.
€2m to €3mReported annual sales growth over 18 months in a pharmaceutical business unit.
Read the case and limitations
€30m portfolioChange management response to generic competition, with scenarios and sales monitoring.
Read the case and limitations
European KPI dashboardReported cross-border collaboration between sales directors from five countries.
Read the case and limitationsFigures are recalled from memory and have not been independently audited; they are not client outcomes of the current consulting practice.
Explore all four real cases and simulations · Read 15 professional recommendations
Areas of expertise
Consulting solutions for your SME’s main challenges
Management, strategy, sales and financial analysis: four complementary areas to help set priorities. Project scope and deliverables are agreed in a proposal.
Management and priorities
Clarify key challenges, targets and performance indicators.
Explore solution and approach →Strategy and business model
Assess positioning, value proposition and development opportunities.
Explore solution and approach →Marketing and sales
Sales planning, customer analysis and commercial performance tracking.
Explore solution and approach →Financial management analysis
Understand costs, margins, profitability and management financial metrics.
Explore solution and approach →Deliverables and follow-up arrangements are agreed according to the scope of each project.
Free tool · Self-assessment
360° Business Assessment: find your starting point
Answer 25 questions about strategy, marketing and sales, finances, performance indicators and customers. Receive an immediate summary of priorities and an indicative need for external support: low, medium or high.
No registration required. The result is a self-assessment, not a formal business audit.
Start the free assessment →BUSINESS REVIEW 360° · NEW CONSULTING OFFER
Explore packages and terms →Business Review 360° — Business Diagnosis and Action Plan
Three packages: Essential, Business Plan and Follow-up. Scope, deliverables and fees agreed in writing.
Working method
Diagnose. Prioritise. Measure.
02 · Strategy
Identify alternatives and establish priorities using clear criteria.
Explore this step →LINKEDIN RECOMMENDATIONS
Recognised by leaders I worked with
Three perspectives from senior management professionals on leadership, results and collaboration.
“Luis is a true professional. What has always struck me about Luis is how accountable he feels for results, for developing his people and for sticking to values and principles in his approach to business.”
“Luis has excellent analytical skills, is an extremely hard worker, focused, committed, oriented to results through people (he is a very good people manager) and a highly trustworthy professional overall.”
“Luis Valente is an excellent professional. Luis is dedicated and firm in the prosecution of the established objectives. He is a very organized person and extremely dedicated professional.”
Excerpts from earlier professional career recommendations, not client testimonials from the current consulting practice. Role descriptions match the supplied screenshots and may differ from positions held when the recommendations were written. English excerpts reproduce the original wording.
Practical management resources
Resources to analyse and make better-informed decisions
Explore tools, guides and practical examples before deciding whether professional support is right for your business.
360° Management Tools
Calculate margins, break-even sales, growth and commercial conversion using transparent formulas.
Try the calculators →12 free guides
Business plans, positioning, KPIs, sales and forecasting, with downloadable supporting materials.
Explore the guides →Practical business cases
Educational examples with simulated data and explicit assumptions — not actual client engagements.
Explore the case studies →
Original research: Portuguese SMEs
Official INE/PORDATA data on business size, turnover and growth challenges. Transparent methods and downloadable data.
Read the research →MEDIA · RESEARCH · COLLABORATION
Verifiable research and experience for the business community
The Luís Valente 360° Observatory provides studies with downloadable data and methods, together with resources for journalists, business associations and educators.
Initial enquiry
Tell me about your business challenge
Share the essential context without confidential information. The initial enquiry helps clarify your needs and decide whether an exploratory conversation would be useful.
No obligation to engage. A personal reply, not an automated business audit.